The upstream of the towel industry chain is mainly composed of cotton yarn (cotton), bamboo fiber fabrics and other raw materials;Midstream for the towel industry manufacturing link;Downstream are sales channels, including supermarkets, daily necessities stores, e-commerce platforms, etc., to the hands of consumers。At present, the domestic towel industry can be divided into household, commercial, medical, military and other fields according to demand。Among them, the household field is more widely used, accounting for more than 60% of applications in 2021;Followed by the commercial sector, accounting for about 20%。
A towel is a fabric with a loop structure composed of three system yarns interwoven with each other。The yarns of these three systems are wool warp, ground warp and weft yarn。With the development of science and technology, there has been the emergence of warp knitted towel fabric, this towel wool circle is fixed, but the form is relatively single, most of the market for woven towels。The first towel was born in 1850, made in England, which has a history of more than 170 years。From the original simple monochrome flat wool towel development to satin jacquard, printing, no twist towel, cut velvet towel, etc., is a short development time and rapid development of textile products。
Towel industry supply and demand pattern and market development status analysis
The department store learned that the towel industry as a sub-item of the home textile industry, in the country has developed for many years, towels and bedding are completely different, towel products as a stable market, consumers usually do not pay much attention to it, belong to low-value consumable products。Because people's living habits and quality of life have not been significantly improved with economic income, a considerable number of consumers in the purchase of towel products, there are still great differences in quality identification, price, purchase frequency。
After years of development, both production and product quality have made great breakthroughs, and China's cotton production has completed 598 in 2022.20000 tons, chemical fiber production completed 6697.80,000 tons of raw silk production completed 4.990,000 tons, sheep wool production completed 35.620,000 tons, fine wool production completed 6.880,000 tons, semi-fine wool production completed 15.500,000 tons, goat hair production completed 2.480,000 tons, cashmere production completed 1.460,000 tons, China's cotton, wool, cashmere, raw silk, chemical fiber continued to increase production, providing rich raw materials for the development of the towel industry。
Data show that from 2016 to 2021, the size of the towel market has remained above $32 billion, with an overall upward trend。According to statistics, the towel market size will reach 350 in 2021.$700 million, an increase of 5.6%。Towel industry capacity transfer and strong support from local policies, the rise of the towel industry in South Asia and Southeast Asia to open new growth space for textile machinery。South Asia, Southeast Asia is rich in low-cost human resources, coupled with the proximity to raw materials, the development of labor-intensive textile industry has unique advantages, towels have become an important industry in the economy of various countries。
According to the National Bureau of Statistics, in recent years, the number of enterprises above designated size in China's towel industry has shown a downward trend as a whole, and the number of enterprises above designated size in China's towel products manufacturing industry was 304 in 2014, which fell to 217 in 2021。With the application of new technologies and the continuous improvement of consumption levels, the types of towel products are increasing, the application range is becoming more and more extensive, and the market size continues to expand。By guiding enterprises to implement technological innovation, Jinzhou City, Hebei province, promotes the large-scale and intensive development of the towel industry, builds towel industry clusters, and promotes the high-quality development of the regional economy。At present, there are more than 200 towel enterprises in the city, and their products are exported to 28 countries and regions such as Japan, Singapore and the United States。
Towels, as one of the subdivisions of the home textile industry, occupy an important position。In 2020, the total revenue of enterprises above designated size in China's home textile industry will be 1857.300 million yuan, the operating income of towel enterprises above designated size in China accounted for 16 percent of the total industry operating income.42%。The development of China's towel industry is facing difficulties, and it is urgent to transform and upgrade。In addition, deeply affected by the epidemic, the operating income of Chinese towel products enterprises above designated size in 2020 was 332.300 million yuan, down 8.20%。
In recent years, the size of the domestic towel market has shown a trend of fluctuations, and the size of China's towel market in 2021 is 426.4.8 billion yuan, an increase of 8.19%。From 2011 to 2019, China's towel production continued to grow steadily, and in 2020, it was reduced to 96 by the impact of the epidemic.50,000 tons, a decrease of 6.7%, rising to 104 in 2021.20,000 tons, an increase of 7.98%。
Vosges Group Co., Ltd. was founded in 1987, as a large home textile manufacturer, the company is committed to providing the market with excellent quality, health and environmental protection of home textile products, including 2021 Vosges Group Co., Ltd. towel series sales volume of 64,211 tons, an increase of 17.8%;Towel series production was 64,957 tons, an increase of 19 percent.1%。
With the continuous development of China's social economy and the continuous improvement of living standards, people's demand for towels is also diversified。Towel types and usage scenarios are constantly changing。In recent years, the domestic towel industry demand has shown an overall growth trend, from 46 in 2011.420,000 tons increased to 69 tons in 2021.380,000 tons at a CAGR of 8.37%。
Towel industry import and export market analysis
The department store learned that in terms of imports, since 2011, the import quantity of China's towel industry has been relatively stable, and the import quantity of China's towel industry in 2021 is 0.42.The import amount of China's towel industry shows a fluctuating growth trend, and the cumulative import amount will be completed in 2021.8.8 billion yuan, up 7.46%。According to the data of the General Administration of Customs of China, in 2021, the total export of China's towel industry was 35.240,000 tons, an increase of 14.08%;The export amount is 22.86.3 billion yuan, up 14 percent year on year.74%。According to China Customs data, in the first half of 2022, China's towel imports were 447,432 meters;Imports amounted to US $5,624,671;The export volume of Chinese towels is 78,448,659 meters, and the export amount is 25,442,957 dollars。
The above is the towel industry related information brought by Xiaobian, if you are interested in this industry, welcome to the department store to do more in-depth understanding!
Source: China Research Network
